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[南开大学]20春学期《电子商务英语》在线作业-1(资料100分)

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发表于 2020-6-13 01:30:00 | 显示全部楼层 |阅读模式
谋学网
资料来源:谋学网(www.mouxue.com)-[南开大学]20春学期(1709、1803、1809、1903、1909、2003)《电子商务英语》在线作业2 o* O8 b+ T2 k" t  r) s
试卷总分:100    得分:100
' c! }5 J( e* v- U第1,() is the financial institution that establishes an account with a merchant and processes payment card authorizations and payments." s5 N2 h/ t* q! u' A% g  A, _
A、SET
9 P/ ]! {- O9 @3 b/ ]: q0 ?$ lB、Electronic Wallet/ C8 n1 }5 _( A6 q5 c  O
C、An acquirer
! ~# v: ?" l! W- LD、A payment gateway# A% C( F& T! q3 e
正确资料:
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第2题,E-commerce was first developed in the ()
6 o6 F5 Y. w: TA、1960s0 S! a' g% _1 ~: d
B、1970s
5 I8 R3 u. _, q- Z' GC、1980s
) s/ e2 R' D* q/ KD、1990s
/ V9 `. c  ]0 n& Z6 g$ B正确资料:
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第3题,one of the best mesurements for what sells well on the Internet is ()
/ o0 O- C- |  [, S0 p/ wA、common sense: J2 n5 L" r4 R
B、technology7 d. T% i+ r; A( Z# X
C、quality
$ R* D  x5 H9 z! I5 QD、marketing0 B9 u" d/ K- D# Y
正确资料:) i* a: i8 g9 h6 i: ~6 y/ K

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5 a8 f* q, p9 r4 A1 y2 W( d第4题,()is the flow of intermediate goods and services from one business to another.0 B5 v1 [2 q. a1 d# q' W
A、EDI
) C0 j1 I7 R: K  S5 A8 R/ @  |B、the supply chain
7 k3 O8 b4 w& H. W, `7 b# ^* l" VC、EC
. G0 U% `% G* C7 v# r+ LD、TPN
. g/ Q7 g' Q  g) V* y1 ~正确资料:
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* k& V. ^" x9 I5 W资料来源:谋学网(www.mouxue.com),Business models have taken on greater importance recently as a form of (  ) that can be protected with a patent/ D- O" g/ S# Y" l. i
A、intellectual property
) F1 T  ]* i) Q/ Q5 R5 XB、password3 v9 z0 k4 T: p1 p* E- h9 t$ G/ H
C、business model* n  b* \4 X" X
D、strategy
( ]. T) H' _* Z. p正确资料:
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. y4 t5 m( ^7 G! z# [" Q3 x- g第6题,In considering the underlying infrastructure, it is important to keep in mind that () is not the real key.
- U+ |- k+ s4 E+ G9 YA、technologys
& b8 f. e) m1 oB、service
: z& W9 @5 q. S( S. H! Z: \/ S2 ^C、sales
9 f, z, Z: b% _) D+ SD、marketing! S% ^/ B- w3 ^3 W( z( L) w5 n- m
正确资料:( k+ s" D8 I* @5 J) g- O0 a
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第7题,?Members of Internet-based supply chains will need to evaluate their security needs and employ ()and other  electronic security tools to protect confidential data., m$ s8 p) a' e9 B4 K/ S
A、patents
/ g/ @# B( P  T4 [B、passwords
; O. Z$ X* {1 y( c# Y4 VC、telnet# ^; ~) z! m; \
D、encryption technologies% c3 c0 z5 o) A1 v2 F, R1 M- t
正确资料3 T9 d* v/ |9 S! R! l7 b

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+ s, u1 h. g' q7 K/ j; M% G4 d( Z第8题,(  ) are market-makers: they bring buyers and sellers together and facilitate transactions.. J  J! X4 c& W! |
A、brokers6 b. u$ T/ }4 j+ N. `' J
B、enterpriser
% P# z4 \, d) AC、human resources departments
& V  I! v3 f9 Y8 M$ L* Z4 hD、enterprise leaders
3 q2 K* C+ z0 d; u- h5 |+ `& f3 J( x1 s正确资料:
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$ A' l8 h4 b+ R% e4 y( N第9题,ERP is ()
1 o! j! S  c; B, u1 K) Q4 NA、enterprise resource policy$ U+ x5 K5 \2 C/ p) \5 h
B、enterprise relation personnel
8 W5 G/ ?# _* d! z9 k0 WC、enterprise resource planning software
: P' V: G  @8 zD、enterprise relation policy
0 ^3 O; ?1 v: ?- i正确资料:
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4 ~2 A: B: J1 f  S* A8 O5 K$ Y9 i资料来源:谋学网(www.mouxue.com),() is part of the shift of technology into mainstream business and everyday life.
% J8 z: X- [; h" ~& \: ]! EA、Mobile commerce
; B- G& V8 Q) E3 H. Y2 U9 ~- }! `$ CB、Computer development
# B! l$ w6 Q) T  ], [$ EC、Software business$ ]) R+ ]2 J; _
D、Hardware business" n  c  A' M7 V6 e+ i
正确资料:: c/ v' K" I2 V

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& j0 _4 u  H$ X. D( W第11题,Firewalls appear primarily in two flavors: application level gateways and ()6 x9 `: n, r+ z- O) M
A、intranet
. P2 n  u' x% Z$ B1 zB、extranet+ {: Z4 ?# _  p$ e, G: [* N
C、software" Y  v0 o9 o8 L% ]+ E7 h3 e8 G
D、proxy servers  }1 E( a: i- b5 L- L
正确资料
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资料来源:谋学网(www.mouxue.com),On the Internet, a () is a site that consists of links to other websites.0 R1 S& Z. S0 `
A、password6 n3 r8 @: i) z% c
B、system3 [1 P0 U1 Z& y7 M" c) g
C、portal; L, J( ^6 ?- i+ @' j8 `: b. u
D、strategy% c) b" n; e- j/ F8 i+ G9 q/ O
正确资料:' e* ]9 o6 X7 j8 U0 b

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第13题,The new logistics strategy requires the support of the relevant (  ),for computer provides brand new manners to process the traditional task.
, s- X& \9 e, w! l# KA、firewall
# W( f' h4 e. P9 iB、logistic software
: r; ]( Y/ x- X# W& ~( c8 a6 ]) [C、ERP! l6 R  k3 p2 v- m% {( G. f; w
D、supply-chain
7 q# ^1 \% k6 s  i2 ~0 i正确资料:( ^/ N. X2 k* z* w& p! N( l

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第14题,()is a point of entry to the web, usually a search engine that includes diversified content or services.
% f2 x$ {% \0 E1 |. r3 tA、portal( J) @0 Y1 l/ B, D
B、classifieds
9 b. i" N  k5 }" u0 D% w9 vC、paid placement
7 L, q4 T/ @7 ?. U$ H0 q9 }D、contextual advertising
* v; i; A7 j( y) Z* k$ t* v正确资料:
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资料来源:谋学网(www.mouxue.com),EC set a high demands on the responsiveness, flexibility, visibility,and optimization of().5 _5 l3 |, O5 [
A、sales activity' W" U: r3 m! ]8 Q. s- I
B、tractions' ~( }( j( @  e+ y7 x# C
C、security system
3 u2 R- |4 b7 ?( V, ED、logistics service
  Z  G6 l6 ^5 z- M正确资料
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第16题,()is a method to verify the buyer's identity before payment is authorized..
" j4 Y- l* V# k. r- T) E6 ~$ L5 E+ e; M2 rA、password
7 ^. [% N2 W7 U7 d0 i  k! k( kB、Authentication
0 b! k! {/ {& E6 _4 W* [7 p4 JC、profile$ R* B: Y8 W2 A- R" ^" s  _
D、identity  P: G" ~0 k5 }  e5 J
正确资料:
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1 a) ?( @! r1 i1 l& \% K7 V5 k第17题,()is a network of networks that is contained within a company or enterprise./ D5 W$ }  P' ?9 {9 J5 |5 o
A、extranet: D. n& b2 n" f% C9 ^
B、intranet- ^4 |; x/ x1 a1 y7 F. W; s# D, ~3 C
C、portal
; L7 L4 y  I1 X% ^' ], B  w7 _D、HTTP/ F' j$ d9 I5 B. U3 S
正确资料:
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第18题,()  provides incentives to customers such as redeemable points or coupons for making purchases from associated retailers.
7 g  h5 f: m8 A% oA、utility model3 C6 W1 Z0 W4 ?8 b1 r$ p# ^
B、incentive marketing model
# q) U" a+ w% f3 A9 R2 TC、subscription model
; p' m3 e, {2 |* QD、Merchant Model; i: d- I* p) s) J) e
正确资料:
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第19题,?A business model is the method of doing business by which a company can sustain itself - that is, generate ().
& L- }/ O) E/ sA、patent
8 e; S! w. R' F( Z0 h/ t. yB、information! V' Y" z7 W: f/ |1 t
C、partner1 F6 h$ y: ^1 a; @# B
D、revenue- j; u5 b& o9 t# D
正确资料5 n  F  O0 J! C( q2 k

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* i, }8 _7 ?' m/ a资料来源:谋学网(www.mouxue.com),To manage all aspects of information exchange over the Internet, the companies in a supply chain would need to adopt a () technology.
4 u& x3 V' ^+ Z+ X0 gA、different
( ^% B% T1 n# RB、special
7 }, ?% V6 c- L" D( ~C、common
/ {8 Q( B8 I: O: Q9 pD、specific
+ ?* b: ^. [  W, l正确资料:3 }9 f0 f! Q, [/ l

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) R( C0 v% L3 `9 F第21题,EC can be prosperous because of()
3 C7 K0 R% l2 u% F% R& @A、wide use of computer
" W) S! s7 T! m8 {9 K" s. VB、maturity and wide adoption of Internet
! i0 Y1 [. ^2 P2 J5 N; TC、popularity of credit cards
1 c' {1 V8 a+ A$ Y0 j5 h5 @- aD、secure transaction agreement. _( G5 U: M$ K
正确资料:,B,C,D( |0 _' v! F' K! k) G

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第22题,In merchant model,sales may be made based on ()" T: |5 @) l& x
A、ilist prices
/ d" ?$ M" e* ?1 ~4 M! FB、auction
( ?& F6 C5 y3 X: p1 n8 T8 NC、brokerage9 r3 u% d& e) k3 `. b
D、community donation
% o: z& n( Z1 k9 Y正确资料:,B
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9 m) v/ Q0 w5 f3 b/ t第23题,The essential security requirements for safe electronic payments are()
  @3 B) C4 e( l' a5 V1 F1 k$ WA、authentication
0 K1 C, C7 W$ ?' c. J/ |9 TB、encryption
7 `3 d0 J0 V7 x6 J& z- ?C、integrity
4 T. r3 N4 r5 I7 d, V+ {D、nonrepudiation
7 ]* g+ H# `3 y正确资料:,B,C,D
2 K- r' {5 A' P; S+ D
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& c. R* M" U% Q1 N6 W5 d第24题,detailed client information such as()can help business to set their marketing strategies effectively.3 n- @" e% \1 D( A4 }" x
A、product quality, r; {/ u$ @5 K, U% W
B、purchasing power
, h7 J$ e+ ?% U% N4 tC、personal preferences9 Q' _; D8 p4 A  x  |
D、mode of consumption9 I% z- F. O; g0 W
正确资料:,C,D
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* n' j) F7 U1 N3 k
  M9 ?( y8 V  K' i8 g5 i3 ^# E资料来源:谋学网(www.mouxue.com),?Firewalls appear primarily in two flavors: () and ()." v7 A, g, K. |7 t6 u
A、application level gateways( K: \2 b' v- A& ?+ n
B、software5 J3 l7 Y  n9 L& K& v
C、http
( x& w- W  S% U+ qD、proxy servers
0 E9 `& ~9 T2 S+ H2 V$ e正确资料:,D
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5 V8 O4 t2 ?5 R第26题,There are two types of encryption); K0 y5 ^8 g. B& C! V6 w: Z. @4 t) x
A、secret key
  J8 ~' N6 S. OB、double keys- u  m0 l2 N1 a
C、missing key  O4 O4 i' [* f* H# e
D、public key% k+ y9 O. t3 l  S8 {
正确资料:,D) ^" x( B1 c8 _$ L; W  k
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第27题,Marketers with global goals are now establishing ()) T' C" D- k' ~' l8 Y- G9 f
A、mirror sites& i: T( y& L4 m( F: l, ]) C
B、multiple-language versions of their Web sites
) c8 L  P7 V, i5 RC、language tools
  k2 Q. t0 Q. D: MD、security system
9 l7 N$ L9 J- M正确资料:,B
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第28题,Bar-coding technology which identifies the ()  and the (), can help companies identify  the source of defective parts and improve quality control.
0 s5 ^1 T6 l& \' [) tA、product5 v; @6 [9 w' ]3 S/ P
B、logistics
8 ?: c( F4 D! M9 p1 VC、manufacturer; S- B& G% J8 {
D、quality
9 `& B- R* D) Y  C+ R$ m. H& M正确资料:,C
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' `, w) h  f' n' y: \7 M第29题,An extranet is a private network that facilitate interaction between businesses. But an extranet requires () and ().
; f, U1 t7 t' k: s" C$ GA、informaiton% y6 a. a, [- w, z2 n6 R8 _: E0 }
B、modem
) B: k7 ?3 Z3 ?1 ?3 XC、security0 O: L. C  P) n; \# w- H- o
D、privacy1 A  V. U: y9 x8 R
正确资料:,D
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资料来源:谋学网(www.mouxue.com),Getting to a U.S. site from outside this country is quite ()1 \1 ?% W/ n8 I8 C3 ^& V. z5 Y
A、transparent
6 \1 E9 i  A; T; tB、instantaneous
: C" k6 l' D# j$ ?, |/ t- h9 yC、complicated
2 R, Y% M0 s0 x8 m, J+ KD、accurate
9 F: v* @  V# L3 G$ ]正确资料:,B
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& d: x& S* W( B第31题,From a web marketing standpoint, one of the difficulties you face when you offer a number of products aimed at different groups is to facilitate the feedback speed to visitors quickly and move them to their own sections., \2 L& ]: o8 ?6 {- Y. X
A、错误5 A2 I8 ^: E1 }+ t0 `; N8 [
B、正确( N5 ?: a0 W+ Y
正确资料:+ f7 i3 `3 y/ k2 V7 P1 i' @& f
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3 v+ W4 ?8 g9 Q/ s第32题,If business goes well, the cost of operation exceed the revenues from sales and the company realizes a profit.+ X" S3 P5 O* R
A、错误/ j4 c9 ]8 k) B! V2 s% z1 [
B、正确3 a2 r+ |% j2 ^. T0 s- R6 G
正确资料:1 j5 O- [$ ~( F. D6 a7 L

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  z3 l3 q6 p: o# b4 j+ `6 Y第33题,it pays you big rewards to be aware of the differences of customers and adjust your maketing strategies.
, _, ?& S2 @. Y% M+ bA、错误8 B: v# e5 {8 i0 C0 `
B、正确
' s6 A5 v+ O0 y* @0 l正确资料:' }! a' e6 t- E6 d+ ~- U' H
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第34题,Business-to-Business electronic commerce could also change the relationships among different groups of companies in the supply chain.4 K0 p$ t; p* g* M4 T! ^5 w
A、错误( M2 x0 D2 B# p0 D* E% X; n
B、正确/ h& r$ d5 N3 M
正确资料:
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第35题,E-Commerce is doing business through electronic media.
8 Q( E# w2 H7 C: M1 i# b/ ^8 NA、错误
% }2 D, R4 x' t. r6 x& v2 H7 f8 F+ jB、正确
- N2 a$ C% f# s3 q正确资料:
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第36题,information management is a key factor in successfully moving products through the supply chain.
( Z: o! E; m7 p8 _! GA、错误
# L) _$ J' e9 k% r, sB、正确
4 t+ m& v# H! `: {0 K3 _8 p2 ?正确资料:
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$ h8 u# u3 |% J( N/ I% L) u第37题,Subscription fees are incurred irrespective of actual usage rates.
+ h+ E$ i4 }( xA、错误& C  H+ }( H4 W, f, v/ W
B、正确
  O0 }# O8 J+ J正确资料:+ {: r; u' S; o8 R

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第38题,ERP's best values are improving the way of taking an order and processing the order into an invoice
5 O! {2 S% i# ~: O& ?A、错误2 U% H+ s) q) H4 E
B、正确) _2 B9 ~/ q* m5 ^; P% \
正确资料:; C( p7 j1 U( c' z4 |: Q7 ~1 A
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  p- f' H. L* ]) d2 o. M- G0 u4 q第39题,ERP is often referred to as front-office software.
3 h9 W- _) B) C; H/ u5 qA、错误
' n) T! Q: E2 V8 fB、正确. ?4 E2 R! k$ ~0 i
正确资料:
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% o2 {3 @' v3 X( v: s第40题,Metamediary model can facilitate transactions between buyer and sellers, and it get involved in the actual exchange of goods or services between the parties.1 I7 g+ H) V: o- d2 ?3 I
A、错误
& @. o9 G' S  m$ V, e4 N% aB、正确
9 `: l/ B( |$ y7 g+ m4 k6 b0 a+ k& G正确资料:
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# U8 X! C+ |5 e6 V  B# T第41题,B2B electronic commerce may give companies the less advantages that they need to achieve productivity gains.4 H: [  x: U: k
A、错误
0 ]3 I) @& m+ v6 u* o! mB、正确, P! j7 @/ {3 b( l2 f6 {
正确资料:
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% @/ d2 f$ E' q第42题,Technologies are not the real keys in terms of the success of EC./ f: f# b3 v$ X2 `7 C
A、错误+ }) D# [: L9 z3 L4 ]
B、正确
+ ~/ B" P  J$ l  \2 @正确资料:
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6 ^1 z! @$ W: b) P) F* X' x/ \第43题,Getting your web site listed in the major search engines is an absolute necessity, because 85% of all people on the Internet use them when searching for information.: |7 |  a( I- Y7 l" N
A、错误
0 z) ]5 q; N# tB、正确
: g! s; p0 j1 l正确资料:
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) F0 M$ S, U; u2 D6 G; o第44题,Mobile commerce is any transaction, involving the transfer of partnership or rights to use goods and services
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% u: e) m* E& ^& i. j: G第45题,If the EDI net work requires the receiver's computer to be in a ready-to-receive mode, it is less common.
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第46题,The responsibility for the successful management of a private EDI net work clearly falls to the network operator.' t2 M& I6 u3 }* C
A、错误, {1 S, l; X. h' m# @0 t0 `
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第47题,By setting up electronic communities, small vendors could more easily locate partners to help design and produce the intermediate goods supplied to large firms.
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% i+ P3 q+ }) W: p第48题,incentive market provides suggestion for customers for making purchases from associated retailers.
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. C+ i. u; D7 J) @" o第49题,When dreaming up ideas for your e-business, keep in mind that everything sells well over the web." v9 t' T3 _7 z6 @% b
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8 R# y9 I& e  r  H5 h资料来源:谋学网(www.mouxue.com),B2B electonic commerce implies that the buyers are individual consumers.
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