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北语12春《英语商务通论》作业2

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发表于 2012-4-26 13:06:53 | 显示全部楼层 |阅读模式
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一、多选题(共 10 道试题,共 50 分。)V 1.  Before assuming risks, a firm must take two important factors into consideration___.
A. the amount of money involved
B. the probability of success
C. the time involved
D. the people concerned
      满分:5  分
2.  Tools that are commonly used for promotion are :
A. dvertising
B. sales promotion
C. personal selling
D. public relations
      满分:5  分
3.  According to its purposes, accounting falls into ___.
A. managerial accounting
B. financial accounting
C. public accounting
D. personal accounting
      满分:5  分
4.  Short-term unsecured loans take several forms:
A. one-time-only loans
B. lines of credit
C. revolving credit agreements
D. non-interest-bearing account
      满分:5  分
5.  The most common sources of short-term funds are___.
A. trade credit
B. bank loans
C. commercial paper
D. factoring accounts receivable
      满分:5  分
6.  Who will buy securities?
A. speculators for quick gains
B. investors for long term return
C. those who are a combination of speculators for quick gains and investors for long term return
D. those who have a lot of money
      满分:5  分
7.  In general, there are several types of life insurance:
A. term life insurance
B. whole life insurance
C. limited payment life insurance
D. endowment life insurance
      满分:5  分
8.  Trade credit includes___.
A. open account
B. promissory note
C. trade draft
D. divident
      满分:5  分
9.  The functions of money are ___.
A. medium of exchange
B. store of value
C. unit of account
D. economic index
      满分:5  分
10.  Money has the following characteristics___.
A. portability
B. divisibility
C. stability
D. durability
      满分:5  分

二、判断题(共 10 道试题,共 50 分。)V 1.  Speculators are mainly interested in stocks which give high dividends and/or are likely to rise in price in the long run.
A. 错误
B. 正确
      满分:5  分
2.  Ads over radio are inexpensive in terms of preparation and spots and are particularly effective for certain types of audiences.
A. 错误
B. 正确
      满分:5  分
3.  VISA and MasterCard are two of the most popular bank credit cards.
A. 错误
B. 正确
      满分:5  分
4.  Public relations is a tool with which a firm builds goodwill among the public and maintains a positive image of itself.
A. 错误
B. 正确
      满分:5  分
5.  Credit unions are profitable cooperatives organized to meet the needs of their members.
A. 错误
B. 正确
      满分:5  分
6.  Risk means uncertainty about the future and is avoidable to all businesses.
A. 错误
B. 正确
      满分:5  分
7.  Insurance works on the law of probability.
A. 错误
B. 正确
      满分:5  分
8.  liability insurance covers losses resulting from damage to other people or other people’s property.
A. 错误
B. 正确
      满分:5  分
9.  Liabilities are what a firm owes to others, and can be divided into two categories: short-term liabilities and long-term liabilities.
A. 错误
B. 正确
      满分:5  分
10.  workers’ compensation is the most widely purchased of all liability coverage.
A. 错误
B. 正确
      满分:5  分

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