[南开大学]《电子商务英语》20秋期末考核-00001（资料）

奥鹏在线作业

《电子商务英语》20秋期末考核-00001
试卷总分:100  得分:70
一、单选题 (共 20 道试题,共 40 分)
' i+ F" C4 L) l; ~# e5 Y1 B1.the main advantage of the electronic exchange of information between individual companies that are linked along the supply chian is ()
A.speed
B.accuracy
. t/ r, c; C( v4 F* V9 ?- WC.security
D.improved speed and accuracy
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2.（） is part of the shift of technology into mainstream business and everyday life.
( J$ q' [9 r2 D/ FA.Mobile commerce
B.Computer development
) M. g; J) [! y: _& q, kC.Software business
5 N% O$ o! i! S5 S5 L2 t6 n, [D.Hardware business
' A) f% ~7 y% ^5 S资料:A

6 g: U) h" {7 J) B6 M6 f0 h8 B3.?The （） plays its role in connecting Internet and proprietary network of banks.
A.payment gateway
4 Z: q* b3 c+ M- r7 BB.software
C.intranet
D.firewall
资料:A

" v1 n4 F: y/ m4 `0 `! t8 e4.The new logistics strategy requires the support of the relevant ( ),for computer provides brand new manners to process the traditional task.
A.firewall
/ N. v% O, L; ?$ z6 z7 h- T. RB.logistic software
C.ERP
: k, n* m+ ~! x+ w  d+ t5 F  fD.supply-chain
资料:B
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5.Firewalls appear primarily in two flavors: application level gateways and ()
9 w6 a" f0 G' P$ a! `A.intranet
B.extranet
C.software
. i  T- ?8 C9 w3 }0 z5 T" ~D.proxy servers
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6.A search engine reads its () of sites and site information around the world for particular items searched on by users.
! y* c8 P4 U$ n" l3 V2 P2 ~* ]A.webpage
B.database
' ~' D+ O: h0 T5 B0 QC.attachment
3 {% x7 S$ h0 I: l1 C$ \D.password
资料:B

, X& \2 F. v% P0 L. g( b  X6 X7.() describes the way in which government purchases goods and services through electronic media such as Internet.
A.autioner
( G* r' ]& A8 h* \: MB.government to business
% b  e) T! w3 A; s' `' ?+ yC.broadcaster
D.banner ads
9 n' _2 [" B$ B' m资料:

. m  i( l& q, X2 Z: r( K. l3 L8.The operation of the Web relies primarily on hypertext as its means of() .
A.access of internet
, c, `$ X( g: I1 z& }1 LB.information retrieval
C.image delivery
D.home page
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9.Each user of E-mail has a()to which messages are sent.
A.email identity
; [1 a: S: ~" Q% BB.mailbox
C.attachment
/ I7 @+ y; w& o1 G1 y& Z  Q4 yD.password
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10.Manufacturer model is also called ()
A.a direct model
5 Q6 @( V) Y* w) G7 D% ZB.e-tailer
9 Z1 E, y0 R1 G; P1 ZC.catalog merchant
" C$ [1 ], I9 M* S( B& ?- b% UD.Bit vendor
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( W: a6 x+ u# Q6 h! @11.The movement of goods and services on a timely basis is critical for successful delivery,accurate produciton scheduling and ()
A.effective inventory management
B.effective internet browse
+ _5 C; m) Y7 r+ `  E: ~C.quality of products
D.personnel management
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12.The Web is a large system of （） that offers many kinds of information to anyone on the Internet or to a lesser extent on an inter-/intra-network.
A.Http
B.telnet
C.servers
8 i" i8 r; f. j5 w4 G0 t! CD.modems
2 @# n, {- A) T- S1 y1 \) w6 E资料:
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. s( A6 D8 X' o7 P5 Y% r13.If you need to access information and know where it is on the web, you only need enter the entire www address into your browser's ().
A.address
B.computer
C.http
  D( {/ ?0 g: N3 WD.Unifrom Resource Loactor field
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14.On the Internet, a?()?is a site that consists of links to other websites.
A.password
B.system
C.portal
D.strategy
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15.()is a point of entry to the web, usually a search engine that includes diversified content or services.
A.portal
B.classifieds
, ~1 t4 V# J/ ~: t( S) }7 jC.paid placement
D.contextual advertising
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! \! M' q) u- P& \, {16.()involves holesalers and retailers of goods and services.
+ b7 [5 C" e5 @  A0 Z$ k3 T+ u! HA.utility model
  k; g$ j) [! O9 [9 o. KB.auction model
C.subscription model
! z. D9 \# Y6 P7 t0 [7 m1 fD.Merchant Model
0 q  }2 T7 R& L+ _资料:
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17.() facilitates transactions between buyer and sellers by providing comprehensive information and ancillary services, but does not get involved in the actual exchange of goods or services between the parties.
! k1 _4 q  }4 iA.utility model
% |# R. |2 r0 a1 Y: T7 k$ wB.incentive marketing model
9 e0 b9 M' L8 ^( M; c4 ZC.subscription model
D.Metamediary Model
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3 ]# b$ E% _; c0 }1 w18.The supply chain is the flow of () and services from one business to another.
A.money
+ V+ p6 H* q6 m6 I1 R0 O- [0 EB.intermediate goods
! J% H/ s+ ^( p: n3 ~C.EC
D.TPN
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19.()is a network of networks that is contained within a company or enterprise.
A.extranet
& ]& Z, C- B6 a9 r7 aB.intranet
9 p4 o7 J3 C# h+ b/ i0 O7 EC.portal
D.HTTP
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20.() refers to the universal code now attached to most goods, final and intermediate that identifies the particular product and its manufacturer.
A.EDI
+ K: E6 G3 D( K2 F' nB.supply chainBar coding
/ I4 J7 z4 o$ ~2 kC.patent
' o( r' U# x2 H, {7 ?资料:
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0 `$ n% Q& s- T! F: j. |二、多选题 (共 5 道试题,共 10 分)
) p1 Z4 n+ x2 O  J; z  i21.Internet is a network of interconnected networks. This network has ()
' C3 M" |2 y: b2 r( U6 G! HA.people
B.computers
" \* _) ]8 ^- p- ^3 z' KC.a information
; s9 X5 O* t( e& k1 lD.software
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9 a6 e% l- |0 X4 m8 r/ K22.all EC sites rest on the same().
A.network structure
B.communication protocols
% c( ?0 F, m5 g; t' Y' ^C.Web standards
D.security systems
  v$ m. G7 I3 l  e资料:

+ K$ r3 z7 l4 \: h2 l6 i23.Getting to a U.S. site from outside this country is quite ()
A.transparent
B.instantaneous
/ O3 i( h+ B+ A# D6 g: HC.complicated
D.accurate
  H4 y5 s! Q1 c6 T3 ?$ h6 V资料:
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; \; b2 m1 m2 K24.Industries affect by M-commerce()
) p1 B  o0 f1 K: Z- XA.financial services
$ _% y; t8 |2 K# _B.telecommunicaitons
: x1 o' L+ h( D% z6 A+ aC.retail
. _+ X5 ~( V: e& z1 G" }$ qD.information services
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8 j: h; e# x$ Q. Z, o: ^
25.Members of Internet-based supply chains will need to evaluate their （） and employ （） and other electronic security tools to protect confidential data.
! R' x4 A& b: c3 t! LA.security needs
B.encryption technologies
C.patent
D.firework
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三、资料来源：谋学网（www.mouxue.com） (共 10 道试题,共 20 分)
% p# {! |3 i, b1 `4 j" x% y26.Metamediary model can facilitate transactions between buyer and sellers, and it get involved in the actual exchange of goods or services between the parties.
8 @4 s; Y  n: L& L" `资料:

27.The Web site can be promoted expensively throughout the world with links on other Web pages and in E-mail newsletters.
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8 z( Q$ w8 w% e. Q/ ]$ ~% O4 U28.Mobile commerce is any transaction, involving the transfer of partnership or rights to use goods and services
! O% G8 W" [8 ], T; ~资料:
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: f% a1 H- _! K1 Z29.B2B electonic commerce implies that the buyers are individual consumers.
/ b- m" d- Y0 W1 N资料:

30.incentive market provides suggestion for customers for making purchases from associated retailers.
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# r4 D* F4 n0 t6 }5 o- f
31.E-Commerce is doing business through electronic media.
# S/ ?' Y9 Q; J7 ?- u( ^' Y资料:
: r0 L2 @' K/ @, f) @9 X* B" {  ?
32.GPRS can not charge the user per data bit of information sent and received.
; P/ e% V# [% Z% w5 C  ~资料:

33.detailed and accurate sales data can help to increase stock level and operating cost.
* X  j  q  E+ f6 H5 B! @) T  g3 D- Y资料:
! @+ |# v1 y8 V; S
8 j8 {! \" s* c/ r- A  N' G34.EC means using simple, fast and low-cost electronic communications to transact, without face-to-face meeting between the two parties of the transaction.
5 J; N% q. x6 P/ z& G资料:
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35.ERP's best values are improving the way of taking an order and processing the order into an invoice
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四、更多资料下载：谋学网（www.mouxue.com） (共 2 道试题,共 10 分)
36.What are the major benefits of B2B?

; I' V9 l" Q+ e$ X$ O  h. o, U37.What are the industries affected by M-Commerce?

五、其他题 (共 10 道试题,共 20 分)
' Y$ r0 S; N) v) a5 d) k7 G短语翻译：在线销售
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短语翻译：安全策略
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# U, \, w& ~: J2 C+ p40.短语翻译（英译汉）：
multiple-language versions
7 A# R9 w/ n3 T资料:

" l, w; T6 m% T6 p) k短语翻译：镜像站点
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$ t2 h& e$ V0 \- Y42.短语翻译：安全系统
* I' F, @0 K, K1 ]5 K* x资料
43.短语翻译（英译汉）：
# l) E) D- u; y3 Zdirect marketing:
+ S/ x+ q4 h+ B0 f1 O3 F9 [资料:
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' u; E1 g5 A# ~6 x9 n/ w44.短语翻译（英译汉）：
- _4 R( t3 Y; ?; n4 W+ vthe popularity of credit cards
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短语翻译： electronic communities
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& L2 {7 J& K) {# u, O' j$ g
46.短语翻译（英译汉）：
online tracking
资料:>
: |* w) b" u$ I6 O  I
短语翻译：stock trading
资料:

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